A Brief History of the "1 Image 1 Minute" Project

This project is a contemporary recreation of Une Image Pour Une Minute, a project originally produced by French director Agnes Varda for presentation on French television in 1983. In Varda's version, a photographic image appeared on television (in-between network programming), and someone--a curator, photographer, or art historian--would speak about the image for one minute.


Here I have asked contemporary photographers, artists, historians, and others to select an image that has significance for them, and write or speak about it for the equivalent of 1 minute. The result is a a compelling and accessible means of gaining insight into other artists’ and photographers’ perspectives. The project is also a way of reactivating photo history, cultural literacy, and of offering a closer look at images than the mere fraction of a second that most contemporary images are afforded.

Maxine Helfman


Maxine Helfman
Philip Toledano, unknown title from upcoming book - Days with My Father

This is a piece from a body of work by Philip Toledano soon to be released by Chronicle books (I don't know Philip, so this is not a plug). I have always been a fan of Philip's work, but over the months since I first saw this image, it has stuck with me. So much so- that it was my immediate reaction when I was invited to talk about an image. I am drawn to the quiet power of this image. It is a beautifully tender, empathetic and insightful look at his relationship with his father at the end of his father's life. It has a sense of familiarity that could be our own father, uncle,or brother - and someday- each of us. While some photographers use shock value to make their point- Philip uses dignity, grace and a sense of humor, to share this incredibly personal experience.

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Micol Hebron